Released on: May 23, 2008, 12:02 am

Press Release Author: Surekha Shetty

Industry: Management

Press Release Summary: Company showcases Impel CRM at The Smart Techie's Startup
City Trade show

Press Release Body: Bangalore, India, May 22, 2008 -- Bangalore-based software
products company, PK4 Software Technologies, today announced that it will exhibit
its OnDemand solution ImpelCRM at the Startup City trade show on May 24th at the
NIMHANS Convention Centre. PK4's integrated CRM solution Impel is India's only
completely OnDemand CRM solution. With Impel OnDemand, Indian companies get not just
a complete CRM system but operations management, support, training, security, backup
and more at an affordable monthly per-user price.
With the world-wide growth of Internet technologies, CRM has become very accessible
and adoption rates have soared. India is the fastest-growing OnDemand market in Asia
Pac, growing from $ 27 million in 2007 to $ 165 million in 2010. Of this, CRM
accounts for about 50% of the market. With over 8 million SMBs in India and growing
broad-band Internet connectivity, OnDemand CRM is one of the fastest growing
segments today. ImpelCRM with its full-featured functionality including sales force
automation, marketing automation, customer service, product management, quote and
order management, etc. is perfectly poised to capture this growing market.
"In just the 6 weeks since we launched ImpelCRM OnDemand, we have seen tremendous
interest from customers across India", said Mr. Narasimhan Mandyam, Managing
Director of PK4 Software. "With a completely online marketing presence, we have been
able to attract both prospective customers and partners. Impel's OnDemand model does
away with the hassles of installation and deployment, so sales and marketing
departments can get started without having to call in IT people. This hassle-free
model is the single most important factor for the tremendous interest. The fact that
one affordable price gets you everything you need - the CRM app, support, training,
backups, security and more - without large, upfront software and hardware
investments makes it additionally attractive to the finance folks", he added.
Impel is hosted in the most-secure data centers in India. Our team has decades of
experience managing both product and data security. Impel is designed from the
ground-up, to be a completely multi-tenanted application ensuring the highest levels
of data security as well as guaranteed uptime and performance.
Impel provides an easy-to-use, flexible and integrated solution that empowers
companies to make informed decisions, increasing sales success and providing
exceptional customer service. Being available as a completely hosted model, it
removes the typical hassles, delays and costs associated with traditional software
deployments. With a single monthly price, Impel customers get everything they need -
a pre-sales-to-invoice solution, backup, security, training, the latest releases and
support. There are no capital expenses, support costs or hardware/software
maintenance costs. In short, peace-of-mind is what Impel OnDemand brings to
customers. With no long-term commitments, Impel is also a low-risk option for
companies looking to test the CRM waters.
PK4 is offering a free 30 day trial of Impel. All you need to do is click on the
Free Trial button on www.impelcrm.in and start using Impel with up to 5 users from
your organization. If you like it, at the end of your trial period, just click and
pay to continue your usage. It's that simple!
About PK4.
PK4 Software is all about engaging with consumers world-wide. PK4 helps companies
forge winning relationships with their customers. Our goal is to let you focus on
your customers, while we put in place the software and infrastructure that you need
to work effectively with them. Built on a foundation of strong core values,
technology and a commitment to customer delight, we continually challenge ourselves
and our customers to Expect more from us.


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Web Site: http://www.impelcrm.in

Contact Details: PK4 Software Technologies
No.37 Kempapura Hebbal
#9180 30080000
Bangalore-24
India
www.impelcrm.in